HOW TO: Integrate Paid Search and Social Media for Better Marketing Results
Friday, 02 April 2010
by admin
Paid search and social media are both extremely important marketing channels. But how can brands combine the two distinctly different tactics – the bid-based, conversion-obsessed, ROI-driven world of paid search and the experimental, brand-building, hard-to-measure world of social – to drive an overall increase in ROI? Check out this great article by Mashable to find
- Published in Digital Marketing - Social Media, SEO, PPC
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